Konnect Agency, a revered tri-coastal public relations firm, has announced Amanda Bialek as the new Executive Vice President. The appointment comes after five years of Bialek's leadership as the company's Vice President and manager of its extremely fruitful franchise division. As Executive Vice President, Bialek will continue to lead staff development across all agency offices and will be charged with further developing the agency's approach to professional growth and mentorship strategies.
Amanda Bialek, Konnect Agency EVP
Since the company's inception 10 years ago, Konnect Agency has thrived under its cofounding leaders, Sabina Gault and Monica Guzman Escobar. But as the firm experienced double digit growth year after year, Konnect Agency made the decision to recruit a seasoned industry executive to bring the firm from boutique to blockbuster. When Bialek joined the Konnect Agency team, she brought more than a decade of management experience from Rogers & Cowan and 5W Public Relations. Her professional career boasts many account victories and strategies that have received national recognition. Under Bialek's jurisdiction, Konnect has become a strengths-based organization, built out an extensive influencer program, and introduced Salesforce to the firm as a tool to measure ROI.
Bialek currently oversees more than $1.65 million in billings and has been instrumental in over a dozen nationwide market openings for Dave & Buster's, a national rebrand of ONE Bar, and the relaunch of the widely popular Teletubbies brand and television show, to name a few recent accomplishments.
"In addition to being a stellar publicist and marketer, Bialek has natural leadership skills and business acumen that make her ideal for this position," said Sabina Gault, CEO of Konnect Agency. "She fully understands PR and marketing as a mechanism to build and move companies forward and applies that thoughtfulness to both client campaigns and the innerworkings of Konnect. She makes our clients and teams better and is a rock for our agency."
In addition to the cofounders, Bialek leads alongside Konnect Agency's Managing Director, Carmen Hernandez. Hernandez, who was formerly Vice President of Edelman, was the firm's second big recruit following Bialek. Konnect Agency continues to attract seasoned PR executives to match their renowned clientele. Some of the most recent account wins under Bialek's tutelage include DAILYLOOK and British Swim School. She also oversees some of the agency's legacy accounts including Sky Zone, Goddard Systems, Inc. and Rentokil Steritech.
About Konnect Agency
Konnect Agency is a mid-size, full-service integrated marketing and public relations agency with headquarters in Los Angeles and offices in Austin, Texas and New York. The firm specializes in work for food and beverage, franchise, family, and lifestyle brands. Since its start in 2009, this dedicated team of marketers and communications specialists has made it their goal to create ROI-driven campaigns, drive strategic initiatives, land targeted media placement opportunities and deliver results that cater to the specific needs of each client. Visit Konnect Agency for more information. Follow Konnect Agency on Facebook, Twitter, Instagram, and LinkedIn.
Claire Grady | 661-618-5170
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